{"id":13765,"date":"2025-08-11T10:11:00","date_gmt":"2025-08-11T16:11:00","guid":{"rendered":"https:\/\/bridge.edu\/tefl\/blog\/?p=13765"},"modified":"2025-08-19T22:11:52","modified_gmt":"2025-08-20T04:11:52","slug":"how-to-find-online-esl-students","status":"publish","type":"post","link":"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/","title":{"rendered":"How to Find Online ESL Students"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>\n<p>So, you\u2019ve made the leap to <a href=\"https:\/\/bridge.edu\/tefl\/teaching-english-online\" target=\"_blank\" rel=\"noreferrer noopener\">teaching English online<\/a> independently? You\u2019ve equipped yourself with the right teaching certifications, skills, the essential computer equipment, and heaps of enthusiasm. But now, you realize that you lack the key to getting your business going: students. Don\u2019t worry! Let\u2019s dive into the best strategies for how to find online ESL students and increase your earnings in no time.<\/p>\n\n\n\n<p><em>If you\u2019re new to teaching, you\u2019ll want to get initial training and qualification with a <a href=\"https:\/\/bridge.edu\/tefl\/courses\" target=\"_blank\" rel=\"noreferrer noopener\">TEFL certificate<\/a>. You can explore our <a href=\"https:\/\/bridge.edu\/tefl\/online-tefl-certification\" target=\"_blank\" rel=\"noreferrer noopener\">online TEFL courses<\/a> to get started!<\/em><\/p>\n\n\n<div class=\"wp-block-ub-table-of-contents-block ub_table-of-contents\" id=\"ub_table-of-contents-ef07599e-8fc8-42a5-a584-049b00f7ede6\" data-linktodivider=\"false\" data-showtext=\"show\" data-hidetext=\"hide\" data-scrolltype=\"auto\" data-enablesmoothscroll=\"false\" data-initiallyhideonmobile=\"false\" data-initiallyshow=\"true\"><div class=\"ub_table-of-contents-header-container\" style=\"\">\n\t\t\t<div class=\"ub_table-of-contents-header\" style=\"text-align: left; \">\n\t\t\t\t<div class=\"ub_table-of-contents-title\">Table of Contents<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div><div class=\"ub_table-of-contents-extra-container\" style=\"\">\n\t\t\t<div class=\"ub_table-of-contents-container ub_table-of-contents-1-column \">\n\t\t\t\t<ul style=\"\"><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#0-how-do-i-recruit-esl-students\" style=\"\">How do I recruit ESL students?<\/a><ul><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#1-create-a-website-or-blog\" style=\"\">Create a website or blog<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#2-use-social-media\" style=\"\">Use social media<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#3-advertise-via-word-of-mouth\" style=\"\">Advertise via word of mouth<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#4-post-flyers\" style=\"\">Post flyers<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#5-pay-for-ads\" style=\"\">Pay for ads<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#6-network\" style=\"\">Network<\/a><\/li><\/ul><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#7-how-do-i-market-myself-as-an-esl-teacher\" style=\"\">How do I market myself as an ESL teacher?<\/a><ul><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#8-create-a-strong-teacher-profile\" style=\"\">Create a strong teacher profile<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#9-make-a-good-self-introduction-video\" style=\"\">Make a good self-introduction video<\/a><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#10-choose-a-niche\" style=\"\">Choose a niche<\/a><\/li><\/ul><\/li><li style=\"\"><a href=\"https:\/\/bridge.edu\/tefl\/blog\/how-to-find-online-esl-students\/#11-online-teacher-marketplaces\" style=\"\">Online teacher marketplaces<\/a><\/li><\/ul>\n\t\t\t<\/div>\n\t\t<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"0-how-do-i-recruit-esl-students\">How do I recruit ESL students?<\/h2>\n\n\n\n<p>When English teachers venture into <a href=\"https:\/\/bridge.edu\/tefl\/teacherpreneur-academy\" target=\"_blank\" rel=\"noreferrer noopener\">teaching English independently online<\/a>, one of their major concerns is how to find ESL students online and build their client base. Unlike working with a school or company where learners are assigned to you, being a <em>teacherpreneur<\/em> means that you\u2019re in charge of advertising yourself and building your brand.<\/p>\n\n\n\n<p>While it may require effort and determination, bringing more private students in is not impossible \u2013 it all comes down to knowing where and how to market your classes effectively. Let\u2019s look at how to find private ESL students as an <a href=\"https:\/\/bridge.edu\/tefl\/blog\/what-is-freelance-english-teacher\/\" target=\"_blank\" rel=\"noreferrer noopener\">independent English teacher<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-create-a-website-or-blog\">Create a website or blog<\/h3>\n\n\n\n<p>As an independent online ESL teacher, building a strong online presence is crucial, and creating a website is one effective way to achieve this. <\/p>\n\n\n\n<p>Aside from making you look more professional, a website gives you a central location to showcase your qualifications and reviews from students. Plus, it makes it easier for potential students to contact you.<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-f1b04674-bae0-4d78-98f5-a44f767a71b2\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-7b8669c5-5801-4741-bcbc-dfd3b2de5b09\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><strong><em>Pro Tip:<\/em><\/strong> Nowadays, it\u2019s not difficult to make a website or blog. You can create one on your own through user-friendly blog makers like WordPress or Squarespace. Your page doesn\u2019t have to be flashy either! You can get by with just a simple, easy-to-navigate site where prospective learners can read about your background, experience, and a description of your classes.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<p><a href=\"https:\/\/bridge.edu\/tefl\/blog\/best-efl-blogs\/\" target=\"_blank\" rel=\"noopener\"><em>Check out these 6 best EFL blogs and bloggers for inspiration!<\/em><\/a><\/p>\n\n\n<div class=\"\"><div class=\"content-advertisements template2\"><div class=\"thumb\"><a href=\"https:\/\/bridge.edu\/tefl\/teacherpreneur-academy\" target=\"_blank\" class=\" \"><img decoding=\"async\" src=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2023\/11\/Teacherpreneur-Academy.png\" class=\"\"><\/a><\/div><div class=\"txt\"><h5>Create your path to professional independence<\/h5><h3>Teacherpreneur Academy<\/h3><p><\/p><a href=\"https:\/\/bridge.edu\/tefl\/teacherpreneur-academy\" target=\"_blank\" class=\"btn-ads\">Join the Academy<\/a><\/div><\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-use-social-media\">Use social media<\/h3>\n\n\n\n<p>Social media sites like Facebook, Instagram, LinkedIn, YouTube, and many others have evolved into channels for learning, networking, and promoting businesses. Through social media, you can grab the attention of a greater audience, whether it\u2019s by posting useful English grammar tips or creating an online community of language learners.<\/p>\n\n\n\n<p>Andres Bermudez, a Mexican teacher running his own online ESL school, can attest to how social media has helped grow his business. \u201cMy primary way of finding students is through my Facebook page. I also post different flyers or language content in several language learning or teaching groups,\u201d he shared.<\/p>\n\n\n\n<p>When using social media, keep in mind that teaching English online independently is competitive. You can\u2019t afford to provide slow replies to prospective students\u2019 inquiries about your tutoring services. Make sure to answer any inquiries within 24 hours, and aim to reply much sooner. If you don\u2019t, a prospective student will probably choose the other teacher who responded first.<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-67742e75-303b-4c14-b9c8-3f1cafcb5aa4\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-d5107959-e6a0-4d4f-b6a5-faddbd96b93c\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><strong><em>Pro Tip:<\/em><\/strong> Creativity is key when it comes to generating buzz on social media. Got a crazy idea about how to help learners with pronouncing difficult sounds? Go ahead and share it on your social media page!<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<p><a href=\"https:\/\/bridge.edu\/tefl\/blog\/use-social-media-get-online-english-students\/\" target=\"_blank\" rel=\"noopener\"><em>Learn more ways to get online English students using social media.<\/em><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Andres-online-teacherpreneur-from-Mexico.jpg\" alt=\"An image of Andres, a teacherpreneur from Mexico in the Forbidden City\" class=\"wp-image-40055\" srcset=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Andres-online-teacherpreneur-from-Mexico.jpg 600w, https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Andres-online-teacherpreneur-from-Mexico-480x320.jpg 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" \/><figcaption class=\"wp-element-caption\"><em>Andres is an online teacherpreneur from Mexico. <a href=\"https:\/\/bridge.edu\/tefl\/blog\/andres-from-mexico-multilingual-freelance-online-efl-teacher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read his story here<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-advertise-via-word-of-mouth\">Advertise via word of mouth<\/h3>\n\n\n\n<p>When it comes to private ESL tutoring, even in a digital age, getting more students through referrals still never fails. <\/p>\n\n\n\n<p>A lot of learners prefer to hire a private tutor who has been recommended by a family member or a friend. So, remember to mention your online ESL venture to the people in your circles so they can get the word out about your classes to as many people as possible.<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-c98dc028-8956-438e-a980-b2a959199d48\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-295decae-1acc-4a2c-ae2f-e8b2b229c530\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><strong><em>Pro Tip: <\/em><\/strong>Besides letting others know about your classes, you can also be referred by students who are happy with your lessons! As <a href=\"https:\/\/bridge.edu\/tefl\/blog\/alejandro-from-venezuela-english-teacher-college-student-argentina\/\" target=\"_blank\" rel=\"noopener\">Alejandro Olivares, a freelance Venezuelan ESL teacher<\/a>, explains, \u201cAlways remember that your work speaks for itself. If your students like how you teach, they will recommend you.\u201d<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<h3 class=\"wp-block-heading\" id=\"4-post-flyers\">Post flyers<\/h3>\n\n\n\n<p>Outside of the virtual world, you can also market yourself by putting up flyers or leaving your business cards in places where many people might be interested in studying English, such as schools, community centers, or even office reception areas.<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-6ab3ab99-eef6-4683-afce-c92cd6c60b18\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-e3f5d596-6db4-46a2-9a62-b6d070645f40\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><strong><em>Pro Tip #1:<\/em><\/strong> Attract more attention by making your flyers eye-catching, colorful, and legible.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-e3f5d596-6db4-46a2-9a62-b6d070645f40\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><em><strong>Pro Tip #2:<\/strong>\u00a0<\/em>Make sure to post your flyers in an area where they can easily be seen.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<h3 class=\"wp-block-heading\" id=\"5-pay-for-ads\">Pay for ads<\/h3>\n\n\n\n<p>Another strategy for finding online ESL students and getting your business noticed is to buy targeted advertising spots that will appear frequently on various websites or social media feeds. For instance, you can set up paid ads on:<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-83b336be-146f-4327-b65f-9103326b0d9d\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-4ecefd05-2fd7-4c4a-ae0c-63040b40ee47\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Popular social networking sites, such as Facebook, Instagram, and LinkedIn<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-802333a7-ca3b-438a-b5f9-8016ee08aa83\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Search engines like Google<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-e3138cc4-473f-43df-91f6-e56ab7e476e1\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Video content sites like YouTube<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<p><\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-35aa994b-310b-4036-ba84-b2f3a01d3372\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-2aa39dac-71e8-430b-99f0-769e6aaf1764\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><strong><em>Pro Tip: <\/em><\/strong>Purchasing paid ads on social media is usually inexpensive. However, make sure that you choose the platform, pricing, and format that work best for you and your budget.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<figure class=\"wp-block-image alignnone size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Luisa-Wholly-independent-English-teacher.jpg\" alt=\"An image of a Luisa, a Bridge TEFL alumni, smiling at the camera with a website URL and the text tutor &amp; coach\" class=\"wp-image-40056\" srcset=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Luisa-Wholly-independent-English-teacher.jpg 600w, https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Luisa-Wholly-independent-English-teacher-480x320.jpg 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" \/><figcaption class=\"wp-element-caption\"><em>Luisa Wholley, from Brazil, is a freelance online ESL tutor and life coach in the U.S.<\/em> <em><a href=\"https:\/\/bridge.edu\/tefl\/blog\/luisa-from-brazil-online-esl-teacher-and-life-coach\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read her story<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-network\">Network<\/h3>\n\n\n\n<p>Finally, you can spread the word about your online classes further or even get students right away through networking. You can always make connections through virtual or in-person events such as conferences or career fairs, for instance, or even just through simple social interactions during a party or while traveling.<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-613037a1-8ee0-4a5e-bebf-4c01080d293a\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%2300d084&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-f6f4ec67-e84c-41b0-abb6-a6becdd7ed27\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#00d084\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\"><strong><em>Pro Tip: <\/em><\/strong>During business or social events, always have your business cards in hand. Chances are, potential clients or new contacts will want to know how to get in touch with you in the future.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<p><a href=\"https:\/\/bridge.edu\/tefl\/blog\/freelance-english-teachers-strategies-finding-students\/\" target=\"_blank\" rel=\"noopener\"><em>Read about how other teacherpreneurs have successfully recruited private online English students through different strategies.<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-how-do-i-market-myself-as-an-esl-teacher\">How do I market myself as an ESL teacher?<\/h2>\n\n\n\n<p>Aside from knowing the most effective tactics to find ESL students, it\u2019s also important to <a href=\"https:\/\/bridge.edu\/tefl\/blog\/set-yourself-apart-as-an-english-teacher\/\" target=\"_blank\" rel=\"noopener\">stand out among the sea of online English teachers<\/a>. Here are some tips on stepping up your marketing game as an independent online English teacher.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8-create-a-strong-teacher-profile\">Create a strong teacher profile<\/h3>\n\n\n\n<p>Whether it\u2019s on your website or social media page, your online ESL teacher profile shouldn\u2019t be just a summary of your credentials and teaching experience. Rather, it should be able to attract prospective learners and assure them that you\u2019re the English teacher they\u2019re looking for.<\/p>\n\n\n\n<p>Make sure to highlight your unique qualifications and expertise in your teacher profile. Are you TEFL\/TESOL-certified? Do you specialize in preparing students for English proficiency exams? Do you have a background in teaching preschoolers? Don\u2019t let these significant details go unnoticed in your profile description.<\/p>\n\n\n\n<p>Don\u2019t be afraid to share an unconventional hobby or passion on your teaching profile as well. Doing so can make you appear more relatable, even if prospective students don\u2019t share your exact interests!<\/p>\n\n\n\n<p><a href=\"https:\/\/bridge.edu\/tefl\/blog\/make-online-teacher-profile\/\" target=\"_blank\" rel=\"noopener\"><em>Improve your online teacher profile with the help of this guide.<\/em><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"600\" src=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Deborah-teacherpreneur-and-Bridge-graduate-from-Switzerland.jpg\" alt=\"An image of Deborah, a Bridge TEFL graduate and teacherpreneur from Switzerland, smiling at the camera\" class=\"wp-image-40059\" style=\"object-fit:cover\" srcset=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Deborah-teacherpreneur-and-Bridge-graduate-from-Switzerland.jpg 500w, https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Deborah-teacherpreneur-and-Bridge-graduate-from-Switzerland-480x576.jpg 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 500px, 100vw\" \/><figcaption class=\"wp-element-caption\"><em>Deborah, a teacherpreneur and Bridge graduate from Switzerland, markets through her website and specializes in Business English. <a href=\"https:\/\/bridge.edu\/tefl\/blog\/deborah-from-switzerland-independent-esl-teacher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read her story<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"9-make-a-good-self-introduction-video\">Make a good self-introduction video<\/h3>\n\n\n\n<p>A <a href=\"https:\/\/bridge.edu\/tefl\/blog\/introduction-video-teaching-online\/\" target=\"_blank\" rel=\"noopener\">self-introduction video for teaching online<\/a> gives prospective students an idea of who you are as a teacher. This short video recording is a quick way to explain what you offer, describe your teaching style, showcase your personality, and build rapport with your learners.<\/p>\n\n\n\n<p>Your intro video should be engaging and easy to understand. If you\u2019ve yet to make one, here are some pointers on how to craft a stellar intro video for teaching English online:<\/p>\n\n\n<ul style=\"padding-left: 1.1em; text-align: left; --ub-list-item-icon-top: 3px;; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); --ub-list-item-fa-li-top: 3px; --ub-list-item-spacing: 0px; \" class=\"wp-block-ub-styled-list ub_styled_list\" id=\"ub_styled_list-5e7a94cd-7c21-4b54-905e-64d692140419\"><div class=\"ub-block-list__layout\" style=\"text-align: left; column-count: 1; --ub-list-mobile-column-count: 2; \">\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-498384a7-0657-4b3f-b4bb-f99028d2113e\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Smile, be confident, and sound positive!<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-a9f78e78-8e72-4166-917d-fec3add9b10e\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Speak clearly and slowly.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-5a89eb95-aceb-4704-b938-b5d3e2e97d7b\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Record your video in a quiet, well-lit setting and with a clean background.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-25695e23-ecb1-4695-8bd5-c84363cf143e\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Choose attire that you would wear to teach in a real class.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n\n<li class=\"ub_styled_list_item\" style=\"--ub-list-item-icon-top: 3px; --ub-list-item-icon-size: 0.9em; --ub-list-item-background-image: url('data:image\/svg+xml;utf8,&lt;svg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 512 512&quot;&gt;&lt;path fill=&quot;%230693e3&quot; d=&quot;M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z&quot;&gt;&lt;\/path&gt;&lt;\/svg&gt;'); \" id=\"ub-styled-list-item-5d7e776b-729a-456f-8b4f-6736930d82e6\">\n\t\t\t<div class=\"ub_list_item_content\">\n\t\t\t\t<span class=\"ub_list_item_icon\">\n\t\t\t\t\t<svg width=\"0.9em\" height=\"0.9em\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\">\n\t\t\t\t\t\t<path fill=\"#0693e3\" d=\"M470.6 105.4c12.5 12.5 12.5 32.8 0 45.3l-256 256c-12.5 12.5-32.8 12.5-45.3 0l-128-128c-12.5-12.5-12.5-32.8 0-45.3s32.8-12.5 45.3 0L192 338.7 425.4 105.4c12.5-12.5 32.8-12.5 45.3 0z\"><\/path>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"ub_list_item_text\">Never read a script while filming your video.<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/li>\n<\/div><\/ul>\n\n\n<h3 class=\"wp-block-heading\" id=\"10-choose-a-niche\">Choose a niche<\/h3>\n\n\n\n<p>Another way to gain an edge as an independent online English tutor is by having a teaching specialization. It\u2019s not uncommon for many ESL students to have specific English needs, so mentioning your TEFL\/TESOL niche in your profile or video will easily let them know that you\u2019re the tutor they need.<\/p>\n\n\n\n<p>Choosing your area of teaching expertise will depend on your background, interests, and preferences. For instance, you can opt to specialize in teaching kids or adults. In addition, you can also become an expert in teaching special subjects like <a href=\"https:\/\/bridge.edu\/tefl\/courses\/specialized\/teaching-business-english\" target=\"_blank\" rel=\"noopener\">Business English<\/a> or <a href=\"https:\/\/bridge.edu\/tefl\/courses\/specialized\/designing-custom-courses\" target=\"_blank\" rel=\"noopener\">English related to specific professions<\/a> like finance or hospitality.<\/p>\n\n\n\n<p>As you highlight your specializations, you can also show that you\u2019ve earned the skills for teaching a particular TEFL\/TESOL field by getting certified. Nowadays, there&#8217;s a wide range of courses that can help you build or develop your niche. For example, you can take a <a href=\"https:\/\/bridge.edu\/tefl\/courses\/micro\/teaching-english-pronunciation\" target=\"_blank\" rel=\"noreferrer noopener\">Micro-credential course in Teaching English Pronunciation<\/a> or a <a href=\"https:\/\/bridge.edu\/tefl\/courses\/micro\/teaching-ielts-exam-prep\" target=\"_blank\" rel=\"noopener\">Micro-credential course in Teaching IELTS Exam Prep<\/a>.<\/p>\n\n\n\n<p><em><a href=\"https:\/\/bridge.edu\/tefl\/blog\/finding-your-english-language-teaching-niche\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wondering what to specialize in? Let this guide help you find your niche as a freelance online English teacher.<\/a><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image alignnone size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Suchismita-Bridge-TEFL-graduate-and-independent-English-teacher.jpg\" alt=\"An image of Suchismita, a Bridge TEFL graduate and independent English teacher, teaching an online English lesson, holding a flashcard up to the camera\" class=\"wp-image-40060\" srcset=\"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Suchismita-Bridge-TEFL-graduate-and-independent-English-teacher.jpg 600w, https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/Suchismita-Bridge-TEFL-graduate-and-independent-English-teacher-480x320.jpg 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 600px, 100vw\" \/><figcaption class=\"wp-element-caption\"><em><a href=\"https:\/\/bridge.edu\/tefl\/blog\/suchismita-from-india-freelance-online-esl-teacher-france\/\" target=\"_blank\" rel=\"noopener\">Suchismita, from India<\/a>, has found most of her private online ESL students through marketplaces.<\/em><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"11-online-teacher-marketplaces\">Online teacher marketplaces<\/h2>\n\n\n\n<p>If you\u2019re still struggling with finding online ESL learners on your own, you can opt to advertise yourself via\u00a0<a href=\"https:\/\/bridge.edu\/tefl\/blog\/marketplace-teaching-english-online\/\" target=\"_blank\" rel=\"noopener\">online ELT marketplaces<\/a> like Preply, italki, and Cambly. On these platforms, you simply have to create your online teacher profile, choose your pay rate, and set your schedule. Afterward, the marketplace will take care of promoting your profile and helping potential students find you on the platform. <\/p>\n\n\n\n<p>When marketing yourself through these teaching portals, you still have to put together a standout profile. Suchismita Dutta, a freelance EFL teacher who has successfully found students on Preply, has these tips to engage more learners: \u201cEvery website requires its teachers to post a self-introduction video and mention their teaching skills and methodology. The key to finding students is to create a good self-intro video and present yourself in the best way possible.\u201d<\/p>\n\n\n\n<p>Finding learners as an independent online English teacher may seem daunting at first, but it\u2019s not impossible, especially if you put in time and effort. By using the strategies above, there\u2019s no doubt that potential students will find you easily and fill your booking slots up quickly.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"12-interested-in-learning-how-to-become-a-successful-independent-online-english-teacher-enroll-in-the-60-hour-bridge-teacherpreneur-academy-specialized-certificate-course-\"><em>Interested in learning how to become a successful independent online English teacher?<\/em> <a href=\"https:\/\/bridge.edu\/tefl\/teacherpreneur-academy\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Enroll in the 60-hour Bridge Teacherpreneur Academy Specialized Certificate course.<\/em><\/a><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Build your client base as a freelance teacher with these tips for how to find online ESL students. We&#8217;ll also look at how to successfully market yourself via teacher profiles, videos, and more!<\/p>\n","protected":false},"author":6,"featured_media":40053,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[7,659,14],"tags":[725,724,872,744,747,935,1102,933,746],"post-language":[],"popular_posts":[],"class_list":["post-13765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-job-resources","category-teaching-english-independently","category-teaching-english-online","tag-creating-a-niche-for-teaching","tag-elt-marketplaces","tag-finding-english-students-online","tag-independent-teaching-platforms","tag-managing-freelance-teaching","tag-marketing-for-english-teachers","tag-setting-rates-for-english-teaching","tag-teacherpreneurship","tag-working-with-private-students"],"featured_image_src":"https:\/\/bridge.edu\/tefl\/blog\/wp-content\/uploads\/2021\/12\/How-to-Find-Online-ESL-Students-featured-image.jpg","author_info":{"display_name":"Krzl Light Nu\u00f1es","author_link":"https:\/\/bridge.edu\/tefl\/blog\/author\/krzlnunesgmail-com\/"},"acf":[],"_links":{"self":[{"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/posts\/13765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/comments?post=13765"}],"version-history":[{"count":6,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/posts\/13765\/revisions"}],"predecessor-version":[{"id":40079,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/posts\/13765\/revisions\/40079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/media\/40053"}],"wp:attachment":[{"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/media?parent=13765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/categories?post=13765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/tags?post=13765"},{"taxonomy":"post-language","embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/post-language?post=13765"},{"taxonomy":"popular_posts","embeddable":true,"href":"https:\/\/bridge.edu\/tefl\/blog\/wp-json\/wp\/v2\/popular_posts?post=13765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}