Bridge TEFL 
Expert Series Webinars 
TEFL Jobs 
Language Training 
About Bridge 
ON-DEMAND
The First Step to Success: Needs Assessments for Business English Students
About
Conducting a needs assessment with new students – asking about their motivation for studying English, past learning experiences, and current learning goals – is a vital starting point for all English teachers. This is especially true in Business English, where you’ll often assess not only the student’s goals but also the goals of the company sponsoring that student. As a Business English teacher, how can you conduct a needs assessment that takes the student and the employer’s expectations into account? After the course, how do you report on the student’s success, and to whom?
To prepare for this webinar check out this related Bridge blog post: The Essentials of Teaching Business English Online and In Person (https://bridge.edu/tefl/blog/teach-business-english/) and What Is a Needs Assessment for Teaching English? (https://bridge.edu/tefl/blog/needs-assessment-teaching-english/) or download this free Bridge eBook: Teaching English to Adults (https://bridge.edu/tefl/teaching-english-abroad/ebooks/teaching-adults).
If you’re a current or future teacher looking to expand your skills into the Business English niche, you can learn more about conducting needs assessments and other essential ESL instructional methods in the Bridge Specialized Certificate in Teaching Business English (https://bridge.edu/tefl/courses/specialized/teaching-business-english). To further specialize your skills, the Bridge Teaching IELTS Exam Prep Micro-credential course (https://bridge.edu/tefl/courses/micro/teaching-ielts-exam-prep) offers targeted skills in a high-demand subfield of teaching adults.
Panelists
Camila Capponi
Camila Capponi is the human resources manager for Chile and the Americas with NTT, a global technologies service provider. She has a B.D. in Psychology and more than nine years of experience in human resources. She studied a business administration certification at the University of California, San Diego and most of her experience has been dedicated to developing HR teams and policies in relation to gender equity, diversity and inclusion, career development and training.
Natalia Bustos
Natalia Bustos is Director of Marketing, Sales and Customer Service for BridgeEnglish Latin America. She is an experienced English language teacher and has a degree in public relations. Most of her professional career has been focused on improving the language-learning experience for adult professionals at BridgeEnglish and supporting and guiding companies in the development and delivery of language training plans for employees.
Vesela Koeva
Vesela Koeva is a certified EFL instructor at BridgeEnglish Chile who is passionate about innovative methods in education and language teaching. For the past two years, she has been focused on teaching Business English to corporate professionals and executives in South America. She is also working as a corporate teacher at a multinational IT company. She received an MA in Translation and Editing in Bulgaria, and she also studied at Charles University in Prague, where she developed an interest in multilingualism and language management.
Other Webinars
-
Learning paths: 21st-Century Teaching and Business English.
A Spotlight on PTE Academic: The Fast, Reliable and Convenient Testing Solution
Get an introduction to Pearson’s computer-based English language test and learn how you can help your students prepare for test day with a range of comprehensive teaching resources.
-
Learning paths: 21st-Century Teaching and Business English.
Adapting to Online English Exams
How have learners, teachers and schools adapted to online English assessments? Representatives from higher ed, language centers, and K-12 schools will discuss how they adapted to a hybrid environment after two years of normalizing online testing and placement.
-
Learning paths: 21st-Century Teaching and Business English.
Affiliate Marketing for ESL Teachers: Simple Ways to Boost Your Income
If you’re looking for a flexible way to earn extra income without adding more classes to your schedule, affiliate marketing can be a powerful option. Bridge’s Affiliate Program makes it simple to get started – no large audience, advanced tech skills, or complex setup required.
In this practical, story-driven session, you’ll hear from real ESL teachers who are already using affiliate marketing to supplement their income. They’ll share what has worked for them, the strategies they’ve refined over time, and how they’ve integrated affiliate earnings naturally into their teaching businesses.
Whether you’re an independent teacher, a tutor building your brand, or simply curious about new income streams, you’ll walk away with clear, actionable steps to begin earning through the Bridge Affiliate Program.
You´ll learn:
-
What affiliate marketing is and how it works in the ESL teaching space
-
How the Bridge Affiliate Program operates and what you can earn
-
Simple ways to start earning, even without a large following
-
Real teacher success stories and practical strategies you can immediately apply
-
How affiliate marketing can complement a teacherpreneur or freelance teaching business
Join us live to get inspired by members of the Bridge community and discover how affiliate marketing can open new opportunities for you – during a busy season and beyond.
-
-
Learning paths: 21st-Century Teaching and Business English.
All-In-Online Platforms: Streamline Your Independent Teaching Business or Bring Your Langauge School Online
Are you getting overwhelmed by all the apps and tools you need to run your independent online English teaching business? Wondering how you can bring your language school online so you can reach new students (and enhance the experience of current students)? Using an all-in-one platform can help. This session will cover the benefits of using an all-in-one platform and an overview presentation by representatives of leading platforms.
-
Learning paths: 21st-Century Teaching and Business English.
Alumni Stories: Secrets to Success as an Online English Teacher
Find out how Bridge-certified teachers are making a living teaching English online and how their training, the network they built, and their field of specialization helped them along the way.
-
Learning paths: 21st-Century Teaching and Business English.
An Innovative Path from Teacher to Teacherpreneur: Creating EdTech and Educational Products
Do you have an idea for a product or service for English teachers, learners, or the broader ELT sector? Real teacherpreneurs share how they successfully transitioned from teaching English to designing and delivering EdTech tools and educational products.
-
Learning paths: 21st-Century Teaching and Business English.
Beats and Rhymes in Online ELT
Mixing hip-hop and other performing arts into your online classroom brings the human element front and center, making technology come alive for English language learners!
-
Learning paths: 21st-Century Teaching and Business English.
Becoming a Digital Nomad: How to Use Digital Tools to Teach Abroad
Whether you’re interested in becoming (or already) an independent English teacher or teaching through a tutor marketplace, using digital tools and apps will make your life easier and more enjoyable. What types of digital tools do you need? What are the preferred tools of current digital nomad teachers? We’ll discuss everything from choosing tools for scheduling classes, accepting payments and preparing lessons to websites to download pre-made lesson plans.
-
Learning paths: 21st-Century Teaching and Business English.
Benchmark Proficiency Scales: An Introduction to CEFR and ACTFL Levels
A1, B2, IH and AL? What does it all mean anyway? Join us for an introduction to CEFR and ACTFL, the two most commonly used benchmark scales. We’ll help you “speak” CEFR and ACTFL, learn the difference between the two, and explore how you can apply that knowledge to the classroom and assessments!
-
Learning paths: 21st-Century Teaching and Business English.
Best Practices for Online Course Delivery: Engaging and Supporting Learners
Go behind the scenes with Bridge course developers as they dive into the specific technologies and best practices in eLearning and instructional design that ensure students get the most out of their educational experience.