Am I Qualified to Teach Business English?
Teaching Business English is a specialized form of teaching the language that focuses on business terminology and related topics as well as corporate culture. It is often taught onsite to employees of large companies but you could even teach private English classes with or teach Business English online. Requirements to teach this sub-field of TEFL depend on the school or institute you work for and may include any combination of general TEFL certification, Certification in Teaching Business English, or a background in business.
What does it mean to teach Business English?
Teaching Business English is quite different from teaching other types of ESL classes. Here are some of the main differences.
The Students and Their Goals
For starters, your students will always be adults. In fact, sometimes Business English is used as a term to simply refer to teaching adults rather than businessmen and women specifically. Your students will typically have different motivations in a Business English class than in other classes. They usually have a specific, career-oriented goal in mind and usually the company where they work will be paying for their classes. This means that students will be highly motivated to succeed in a shorter amount of time.
The Stakeholders in Students’ Learning
Companies will often pay for Business English classes to help an employee gain a promotion, begin a new position that deals with overseas travel or communication, or better assist international customers or clients. As key ESL stakeholders in the success of their students, you may report to company managers every so often to check-in and update them on your students’ progress. Business English classes are oftentimes more costly than regular English courses, which means that these stakeholders will be eager to see real, documented results.
The Classroom (hint- not always a school!)
Apart from the stakeholder and student profile, Business English classes can differ from others in regard to location. It’s typical to teach Business English students onsite where they work. This means you could be working in a large corporate building, in a conference room, or other meeting space. As such, you’ll want to dress even more professionally than you would when teaching a regular English class at a language institute, and you’ll need to be prepared with materials and flexible.
The Content You’ll Teach
Finally, it’s no surprise that the content you’ll teach will generally be related to the business world. This could encompass how to speak with clients, marketing vocabulary, phone etiquette, building relationships with colleagues, or giving formal presentations. While most of these topics are applicable to any company, be sure to speak with the company stakeholder to find out exactly what they expect you to teach so you can deliver the best results.
Where is it common to teach business English?
Business English is taught all around the world wherever adults have a desire to learn it. While it is common to teach adult professionals in Latin America, demand for Business English teachers also exists, to a slightly lesser extent, in Asia and Europe. Regardless of the region, oftentimes, bigger companies with international clients can be found in larger cities. Therefore, you will see more positions advertised for Business English teachers in places like Beijing, China, or Sao Paulo, than in smaller towns.
To browse TEFL jobs in these regions, visit the Bridge Job Board.
Do I need a background in business to teach business English?
You don’t necessarily have to have a background in business to teach Business English, but it certainly helps. This is because teaching Business English involves familiarizing students with common terminology, expressions, jargon, and even slang, related to the business world. It also requires the teacher to have a certain level of relevant knowledge, such as office culture and terminology and how a business is generally run.
Of course, having an educational background in business, such as an MBA, will certainly set you apart from the competition. Also, any professional experience you have in the business world is going to make you a more desirable candidate for the job and help you be a better teacher.
However, keep in mind that many people teach Business English without having a business degree or experience working in management for a large corporation. Simply having a TEFL certificate of at least 100 hours (ideally a specialization in teaching Business English) and experience working in an office or business setting of any kind is often enough to get a foot in the door, and the rest can be learned!
Do I need special training or certification to teach business English?
General TEFL certification will be required by most employers, and helps your chances of getting more competitive, higher-paying jobs to have additional, targeted skills in teaching Business English to showcase on your resume. Some TEFL courses, such as the Bridge 120-Hour Master Certificate, include a short (10-hour) endorsement on teaching this sub-field. A more in-depth specialization, such as the 40-hour Bridge Specialized Certificate in Teaching Business English would be recommended for teachers without a degree or background in business.
What if I have a business background or degree but no TEFL certificate?
Even if you know business inside and out, you need to be taught how to properly deliver English language instruction. Therefore, most employers, especially in the business world, will require you to have a TEFL certificate even if you have a business background or degree. This is because TEFL training covers essential topics such as how to effectively manage a classroom, design relevant lesson plans, and elicit positive results from their students. Typically, the standard minimum certificate for English teachers is 100 hours worth of study.
What are some general pointers for first time Business English teachers?
Find out what your students and the stakeholders expect.
Just like with any class, you need to find out what outcomes your stakeholders want to achieve. This will not only help you know what material to cover and how to assess student progress, but it will allow you to manage your students’ and investors’ expectations from the very beginning, leading to an amiable and successful relationship between you and them.
Be professional without becoming boring.
While you should strive for professionalism and always keep in mind that your students come from a business environment, this doesn’t mean that classes need to be boring. You may not pull out all the same stops you would with other classes, such as loud or physical ESL games, but your adult students will still appreciate you keeping things lively. Try to bring in interesting resources, such as current business magazines, podcasts about industry topics, or videos of market news reports, in order to diversify your activities to achieve this.
Understand your students’ lifestyle.
Unlike with other ESL classes, Business English students are probably attending class just before or after work, and your hours may be either very early or late. Additionally, your students’ busy lives may prompt them to cancel or change their class hours at the last minute due to work-related problems that arise. Be understanding and flexible if you can, and remember that the higher pay usually makes up for any scheduling issues.
Find out who should be receiving your progress reports.
From the beginning of class, it’s important to identify who will be able to answer any questions you may have and who would like to see your students’ progress and how often. Find out if you should be contacting your supervisor at your language institute or the students’ supervisor for this. If your point of contact is the students’ supervisor, you don’t want to inundate him or her with too many reports, but you do want to keep them in the loop with progress updates. Agree upon a schedule of reporting.
What are some activities that work well with Business English students?
Almost any businessperson needs to be able to deliver presentations effectively. Go over the different terminology associated with reading graphs and charts and giving information effectively. Then, hand out actual chart samples and have students practice presenting them to the class. Or, they can create their own.
Have your students read several sample business emails and discuss the important components of them (such as the greeting, subject line, or sign-off). Then, provide your students with a scenario and have them draft emails to a boss, colleague, or client. This will expand their business vocabulary and improve their writing skills through an activity they can immediately apply to their careers.
Mock phone conversations
Model good phone etiquette through listening activity and discusss. Then have students practice in pairs or take turns role-playing with you. You can provide them with scripts or have them create their own based on a scenario you provide. Scenarios could include phone calls between coworkers, an employee and their boss, a manager and someone they supervise, or a client and an employee.
Yes, you can teach Business English!
Teaching Business English is a unique offshoot of ESL teaching that is focused on the terminology, context, and culture and of the corporate world. If you’re planning to teach adults ESL, you’ll increase your teaching scope and therefore your marketability as a teacher by adding targeted training to your TEFL resume, such as a Teaching Specialized Certificate in Teaching Business English.
Hear from a Bridge graduate teaching adults students: Russel, EFL teacher in Zanzibar, Tanzania.
August 2, 2019