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BASF Executives Take English Immersion Courses in Denver
Marcos Correia
Head of Construction Network Team – BASF South America
Corporate English Immersion Program in USA
BASF is the world’s leading chemical company in business segments such as chemicals, plastics, performance products, agricultural solutions and oil & gas. Like many large multi-national corporations, BASF uses English as the primary language of communication. Bridge handles English language training for BASF in all of their South America business units, including Brazil, Argentina, Chile, Uruguay, Colombia, Peru and Ecuador.
Industry:
Chemicals and Plastics
Summary
Many positions at BASF require proficiency in English at a specific level, and when it is determined that an employee has a gap in proficiency levels, employees are sponsored to go abroad for language immersion. As head of BASF’S Construction Network Team in South America, Marcos Correia needs to communicate in English as a regular part of his job.
Denver—An ideal place to study English
Marcos Correia enrolled in four weeks of the group-private combo program at BridgeEnglish in Denver. This intensive program includes 36 hours of instruction per week. Students benefit from the dynamic environment of small group classes with executives and professionals from around the world, and they also get three hours a day of private tutoring to reinforce areas where they need extra practice.
“My experience at Bridge was fantastic and the cornerstone of my development in the English language. At Bridge we find thoughtful friendly people, excellent professionals and Denver is a wonderful city, very receptive to foreigners in general.”
-Marcos Correia
Bridge’s teaching methodology focuses on communication, so students like Marcos learn real speaking and listening skills that they can apply immediately on the job. There is no translation in class, which encourages students to think in English, and teachers are rotated to expose students to a variety of accents and speaking styles.
Results
Companies like BASF require nothing but the best possible verifiable results. Corporate immersion students at Bridge are evaluated every 40 hours and detailed reports are sent to HR so that return on investment is accurately measured.
Marcos improved one full level during his time in Denver, gaining important communication skills. He also gained invaluable insight into American business culture, as well as the opportunity to interact and network with professionals from all over the world.
